🎉 Beta Launch: Join 500 Bangalore households in our pilot program!
Converting every Indian home into a Smart Care Zone through non-invasive monitoring, AI-driven insights, and 24/7 clinical support.
Watch our 90-second explainer video
The demographic shift in India presents a $7.7 billion market opportunity by 2030
Senior population (60+) surging from 155M in 2024 to 230M by 2036, a 48% increase in just 12 years.
29% of urban seniors suffer from chronic conditions; hypertension and diabetes account for 68% of disease burden.
Migration and nuclear families leave millions of elderly living independently, creating urgent demand for remote care.
Three fundamental risks prevent seniors from aging safely at home
Silent deterioration in heart rate and respiratory patterns during sleep often goes unnoticed until emergency situations develop.
Falls are the leading cause of hospitalization, yet seniors refuse intrusive CCTV in private areas like bedrooms and bathrooms.
Over 10 million NRI families lack reliable methods to monitor elderly parents' daily health without intrusive constant calling.
Integrated Hardware + Software + Human layer for complete peace of mind
Non-Intrusive Sensing
Arogya App
Arogya Desk
No buttons to press, no devices to charge, no wearables to remember.
Focused penetration strategy targets 1.11 million seniors by Year 5
Total Seniors in 10 Target Cities
Top 29% Urban Demographic (Chronic Conditions)
10% Market Capture Target
Mumbai, Delhi, Kolkata
Bangalore, Chennai, Hyderabad
Pune, Ahmedabad, Trivandrum, Guntur
Subscription-based pricing delivers 65% gross margins
One-Time
Per Month
Per Month
Per Month (Add-on)
36-month lease structure generates recurring revenue while eliminating upfront cost barriers for families. This operational efficiency drives a projected 65% gross margin.
ArogyaLife uniquely combines non-intrusive monitoring with clinical oversight
| Feature | ArogyaLife | CCTV Providers | Wearable Firms |
|---|---|---|---|
| Privacy | High (No Cameras) | Low (Visual) | High |
| Adherence | Automatic (Passive) | N/A | Low (Charge/Wear) |
| Emergency Verification | 24/7 Human Desk | Self-Monitored | App-Only |
| Health Detail | Clinical (BCG/Radar) | Motion Only | Heart Rate Only |
Systematic 10-city expansion achieves $2.0 billion annual revenue
Clear execution milestones create multiple value realization pathways
Bangalore Pilot with 500 households
Commercial launch + $25M funding
Entry into Mumbai, Delhi, Pune
10-City Network & Profitability
IPO or Acquisition (Philips, Medtronic)
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